Bonjour!

This blog post is about my first Spring Exhibition! My grade presented our advertisement project, for which the driving question was how does advertising persuade, sell and influence society? 

My group’s company was Hatfield Marine Science Center, but we were supposed to focus mainly on the Visitor Center there. We did some simple research about our company before going to Oregon, where we got to interview the Marine Education and Outreach Coordinator. When we got back, we started creating our ads and learned about advertising techniques and appeals, design techniques and pathos, ethos and logos. We made several drafts and got critique until our ad was approved. Everyone also filled out two LAUNCH journals, one which we had along with our ads at the exhibition. Here is my ad and LAUNCH presentation.

For the Exhibition we had to have costumes, decorations and food to match our company’s theme. My group decided to wear all blue (since nobody except me had orange, which is the main colour) with octopus hats and our food was goldfish crackers and sea-animal gummies. For decor, we decorated the ad-displays with blue paper with waves and sea-animals, paper seaweed and green streamers along the front of our table with some blue and orange on top. We also had Ms. Kadi’s octopus stuffie. Considering the amount of time we had to prepare, it was pretty good, but I think that it would have been better if we had more orange.

I was right beside Annie and Alva, so a lot of people who came to our station would talk to all three of us at once. Since I find public speaking and talking to people I don’t know stressful, it was nice to not have to do it all alone.  However, in the future I think it would be better if I talked more, because I let Annie and Alva do most of the talking.

In conclusion, I learned a lot more about advertising and design, and had an overall great Exhibition!

Kaia out ♥︎

Here are the links to my group members’ blogs:

Alva

Annie

Danica

Signe

Max

Caelum

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